Regional Intelligence

Mpaghara

Nyocha miri emi nke ahịa azụmahịa ịntanetị mpaghara 10, e kewara dị ka Eshia Ọwụwa Anyanwụ, Eshia Ndịda, Eshia Ndịda Ọwụwa Anyanwụ, Oceania, North America, Europe, Latin America, na Middle East & Africa.

Eshia Ọwụwa Anyanwụ
Ịre ahịa n'ịntanetị ¥15.97T (2025, +8.6%), ≈ $2.2T (NBS); ¥15.52T (2024, +7.2%); Azụ ahịa anụ ahụ n'ịntanetị bụ 26.1% nke mkpokọta mkpọsa

Chaina

Taobao/Tmall (Alibaba) bụ #1 (GMV atụmatụ ~¥8T); ọkwa 2–4 ​​na-arụrịta ụka - 2024 JD ≥ Pinduoduo> Douyin , 2025 Douyin na-ejide / karịa JD (100EC na-ekwu na ọ gafeela; JD jụrụ); Kuaishou #5 . Naanị Kuaishou na-ekpughe GMV n'ihu ọha; ndị ọzọ bụ atụmatụ ndị ọzọ.

Nyíà 5 kachasị5
Eshia Ọwụwa Anyanwụ
2024 B2C ecommerce ~¥26.1T (+5.1%, METI); ntinye naanị ~9.78% - nke kacha ala n'etiti nnukwu ahịa

Japọn

Rakuten bụ #1 site na GMV ekpughere (¥6.35T); Amazon Japan enweghị ego ha nwetara na ọkwa #2 site na atụmatụ (usoro esemokwu); Yahoo Shopping (LY), Mercari (C2C), na ZOZOTOWN (ejiji) mezuru 5 kacha elu; Temu/AliExpress na-eto ngwa ngwa na oke oke mana ha erubeghị na 5 kacha elu.

Nyíà 5 kachasị5
Eshia Ọwụwa Anyanwụ
2024 ịzụ ahịa n'ịntanetị ₩242.3T (~$165.9B , +5.8% , ndekọ); òkè ecommerce mobile nke dị oke elu (~80% +)

Ndịda Korea

Coupang - Naver duopoly na 'egwuregwu ọnwụ'; Shinsegae × Alibaba JV (AliExpress + Gmarket) bụ ogwe nke atọ; 11Street bụ veteran mepere emepe; Temu #1 na ọkwa nrụnye ọhụrụ #5 ; Azụmahịa Kakao bụ onye ndoro-ndoro-ndoro anya ndepụta.

Nyíà 5 kachasị6
Eshia Ndịda
India e-retail 2025 ~$65B (WPP/MediaCom); GlobalData na-atụ anya na 2025 gafere $200B (nkọwa sara mbara); $174-214B FY30 amụma

Indịa

Flipkart Group (incl. Myntra) bụ #1 nwere 50- 60% GMV òkè; Amazon India #2 (uru ọrụ mbụ); Meesho uru azụmahịa #3 ; Azụmahịa ngwa ngwa Zepto / Blinkit na-edegharị ihe owuwu ahụ (q-comm GOV gafere Nykaa -class GMV).

Nyíà 5 kachasị6
Eshia Ndịda Ọwụwa Anyanwụ
Platform GMV $157.6B (2025, +22.8%, Momentum Works); e-Conomy SEA ecommerce sara mbara ~$181B (2025, gụnyere ọwa na-abụghị ikpo okwu)

Ndịda Ọwụwa Anyanwụ Eshia

Top 3 jide 98.8% : Shopee (~53%) + Ụlọ ahịa TikTok (~29%, okpukpu abụọ ruo $45.6B iji were #2) + Lazada (~17%); Amazon.sg na Tiki bụ atụmatụ ogologo ọdụ (jikọtara naanị ~1.2%).

Nyíà 5 kachasị5
Oceania
Australia 2025 online emefu A$82.6B (+14% , AusPost); 2024 A$69B (ndekọ); New Zealand Q4 2024 na-emefu n'ịntanetị NZ$1.73B (+9%)

Australia na New Zealand

Amazon AU , Temu , na Shein chụpụrụ ibu (~1 nde / 1 nde / 500,000 ọzọ ịzụ ahịa); eBay AU bụ onye ọrụ #2 ; Kogan bụ ndị kasị ibu depụtara dị ọcha-play online ere; A na-emechi nyiwe mpaghara Catch/MyDeal na 2025.

Nyíà 5 kachasị5
North America
US ~$1.2T (2024 ikpeazụ, DC360); 2025 sara mbara nkọwa karịrị $1.5T ; eMarketer US 2025 ~$1.23 -1.5T

Ugwu America

Amazon na-achịkwa (US òkè ~36%), Shopify bụ akụrụngwa ndị ahịa (~14%), Walmart omnichannel + nri, eBay C2C, Temu ultra-low- price cross-border na #5 ; Shoplọ ahịa TikTok dị nso ndepụta #6.

Nyíà 5 kachasị6
Europe
€819B (2024); 2025 tụrụ anya +7% (~€875B); akaụntụ ahịa maka ~61% nke ecommerce Europe

Yurop

Amazon Europe GMV ≈ nchịkọta nke ọkwa 2–10; Temu bụ oke ala #2 ; Ndị isi obodo Zalando (ejiji), Allegro (Poland), na Vinted (nke abụọ) mere 5 kacha elu; AliExpress dị nso-ndepụta.

Nyíà 5 kachasị6
Latin America
~$150 -200B (2024); 2026 tụrụ anya na ọ ga-agafe $200B; Brazil online mkpọsa 2025 R$235B (~$40 –43B); Mexico 2025 MX$941B (+19.2%)

Latin Amerịka

Mercado Libre bụ onye ndu na-enweghị mgbagha (GMV ~$65B, 120 nde + ndị na-azụ ahịa); Shopee / Amazon ọkwa #2 / #3 na Brazil okporo ụzọ; Magalu na Casas Bahia na-ebelata/ịhazigharị ecommerce; Temu / Shein bụ oke oke ọhịa (Temu Mexico trafic #1; Asia cross-Border jikọtara ~41.5% na Brazil).

Nyíà 5 kachasị6
Middle East & Africa
MEA penetration < 5% ; MEA 2026–31 CAGR 13.85% (karịrị $338B site na 2031); Middle East B2C exceeding $202B by 2029; Africa 2025 ~$40.49B ; Turkey 2025 transaction volume $115.4B (+52%)

Etiti Ọwụwa Anyanwụ na Afrịka

The Gulf bụ a Noon vs Amazon duopoly (adịghị ekpughe GMV; qualitative ogo); Jumia bụ pan-Africa #1 (ego akwadoro); Takealot uru mbụ na South Africa; Trendyol bụ ngwa kachasị ukwuu nke Turkey (òkè ~40%); Ihe data MEA ezughị ezu, a na-egosipụta ọdịiche.

Nyíà 5 kachasị5